The Most Important Thing you can do in any business is Marketing.
Someone that does not advertise to save money is like someone that takes the batteries out of a clock to save time.
THE ART OF MARKETING CONSISTS OF VARIOUS ELEMENTS:
1. BRAND BUILDING
In order for people to become aware of your brand.
In order for you to identify your target market.
Reaching out to your target market on multiple platforms in order to attract, qualify and convert them into a lead and ultimately a paying customer.
4. AFTER SALES CARE
Where you ensure your client stays happy in order for you to upsell to existing clients and also activate word of mouth referrals.
As an Entrepreneur and businessman in South Africa we are faced with a lot of challenges every day due to the unstable economic climate we find ourselves in. The trick is to overcome the obstacles and build a working business model that can endure the turmoil of the everyday storms we need to face out there.
The Be Visible Team is here to help you with just that. Owner, Jacques Serfontein, has been specializing in Sales and Marketing since a young age, from managing his own Spaza Store when he was 16 then an internet cafe. Jacques then became the national sales manager for one of the largest Prepaid Airtime platforms in South Africa at the age of 20. Serfontein studied BCOM Marketing & Entrepreneurship at UNISA and has owned multiple businesses as a Serial Entrepreneur.
Marketing is a complex formula to the best desert you will ever taste and we have the recipe. But like they always say; the proof is in the pudding – so let’s get started.